Eric Karns

I was on the metro this morning, standing like I always do and looking out the window. All of a sudden somewhere between Metro Center and Chinatown, I saw the coolest ‘flipbook’ style advertisement for Target out the window. It was so cool, we were going probably 45 miles an hour and all of a sudden you see what looks like a tv commercial outside of the car on the walls. As it turns out, it is a series of lightboxes mounted on the walls of the metro and as you pass them at a certain speed you get somewhere around probably 10 frames/second. Here’s a video someone shot of a Lincoln ad on the metro(you might have to click on the picture or hit enter to get it to work.